1. Home
  2. /
  3. This is Thule
This is Thule
Bring your life

This is Thule

Whether it’s exploring the spectacular nature of the great outdoors or traveling the world with family and friends, we all have a passion for enjoying an active life.

At Thule, we share your desire to spend more time enjoying our passions – which means less time worrying about how to bring all the stuff we need. For more than 75 years, Thule has been creating solutions to simplify life’s adventures. We are committed to developing smart, stylish products that are environmentally sound, high quality, safe, and easy to use. All so you can bring the things you care most about.

Whatever your passion, whatever your pursuit.
Wherever you ́re going, whatever you ́re bringing.
With Thule, you're free to live your active life to the full.

Bring your board
Bring your bike
Bring your skis
Bring your gear
Bring your kids
Bring your love
Bring your dreams
Bring your passion
Bring your life.

Founded in 1942

Our history

In 1942, in the deepest forest of Småland, Sweden, Thule was founded by Erik Thulin, a true lover of the outdoors.  Since then, our focus has been designing and developing quality products that help you carry your gear wherever your passion takes you.
Read more
Thule history lane from 1942 up to today. Snowcovered treetops from above with a road running in the middle.

1942: Thule is founded by Eric Thulin, Sweden

1962: We introduced the Thule ski rack – the first Thule product for carrying your sports gear

1964: We introduced the Thule Roof Basket – a true innovation with its flexible fastening solution for easier mounting

1977: The first Thule Ski Box TB-11 is launched. World-famous alpine skier Ingemar Stenmark becomes the brand ambassador

1983: Surfboard carriers launched and world-famous surfer Robby Naish becomes a brand ambassador

1992: Launch of the first towbar-mounted bike carrier

2001: The year when you can transport your kayaks on Thule Hull-a-Port Kayak Carrier

2005: We introduced bike carriers and awnings for RV products

2010: You can travel the world with Thule Crossover 

2011: As an active family you can now have an active life with your kids with multifunctional trailers

2014: and in we introduced our jogging strollers & child bike seats

2015: You can go hiking and trekking with our technical backpacks

2018: It was time to elevate the adventure with our rooftop tent

Our focus is set on developing products with four strong values

This is Thule quality
Quality
This is Thule safety
Safety
This is Thule design
Design
This is Thule easy-to-use
Easy to use

Thule Test Center™


At the Thule Test Center™ in Hillerstorp, Sweden, products go through extreme testing. That means exposure to desert heat and arctic cold, water resistance, drop tests, and wind tunnels to tensile, shock, and crash tests. The Thule Test Program™ includes over 25 Thule Test Standards that far exceed the current ISO standard. As part of our product testing, our products are used by Thule Crew, who are capable of testing them to the extreme in real life. Every single day.

Our products are setting new standards

We develop contemporary products for demanding users. Our goal is to design, test, and manufacture products that are built to last. And, while we are very proud of our design awards, the most important award is making quality products that you can use day after day.
Thule Spring - iF Gold Award 2020
Thule Spring
See Thule Spring
Thule Vector
Thule Vector
See Thule Vector
Thule Urban Glide 2
Thule Urban Glide 2
See Thule Urban Glide 2
Thule UpRide
Thule UpRide
See Thule UpRide
Thule Subterra Carry On
Thule Subterra Carry On
See Thule Subterra Carry On
Thule Yepp Nexxt Maxi
Thule Yepp Nexxt Maxi
See Thule Yepp Nexxt Maxi

Thule Crew is family to us


Thule Crew

While Thule Crew Members are amongst the best in the world in their different sports and professions, they are about so much more. Not only do they test our products in the most challenging conditions and provide us with user insights, but they are also a part of our community.  Each Thule Crew member has a story, a passion, and a vision that extends far beyond their profession.  Their work inspires us and embodies what the Thule brand is all about.
Read more about Thule Crew

Thule is a brand that is driven by Pathos & Passion.

We want to inspire healthy and active lifestyles for people around the world. We also engage in several Pathos projects that are initiated by some of our Thule Crew members. 

These are projects that aim to make the world a better place. Like how Apa Sherpa helps the children of Nepal to get an education. Or how Maria Kuzma and Pedro Oliva are building schools with recycled material. 

A commitment to sustainability and safety

Environment

Sustainability

At Thule, we want to contribute to a more sustainable world through innovative, high-quality products, manufactured responsibly, that inspire people to live an active life outdoors. For us, that’s sustainability.
Thule Test Center

Thule Test Center™

We test our products to the limit and beyond so you don't even have to think about it. After all, you've got an active life to lead. And oh yes, that smile on the face of the engineer? It's pride.