2024: A year of Thule events

2024 has been a great year for Thule events. From France to Austria, our international Thule family answered our call and brought their whole life to the party.

On May 26th, we deployed 300 Thule Urban Glide strollers through some of Paris’s most famous landmarks, such as the Champs Elysées, the Concorde, and the Arc de Triomphe, as runners and their children took part in the Adidas Paris 10K. It was a beautiful display of warmth, family fun, and Thule spirit.

In July, we were back in Innsbruck, Austria for the final edition of Europe’s most epic Mountain Biking rendez-vous: Crankworx Festival. For the second and final year, our very own stage, the Thule Slopestyle competition, showcased some of the most extraordinary Mountain Biking talents of our time.

Only a stone throw from the Crankworx site, we also kicked off our very own camping event: Adventure Life by Thule. Camping fans and Thule ambassadors from near and far joined us in the Austrian woods for a weekend of fun activities: Kayaking with Pedro Oliva, Dog agility, music, and more.

We closed this year’s event season with a bang at the 2024 edition of Roc D’azur, the best biking event in the south of France. From October 24th to 27th, 100 000 outdoor fans of all ages visiting the event and 20 000 participated in the many activities. Thule took part in  two of them: the MTB family race, where we equipped participants with Thule Chariot bike trailers and the family hike during which participants got to try Thule Sapling child carrier backpack.