IRL product testing by Thule Crew

Story / Friend

IRL product testing by Thule Crew


In addition to a solid test program of all new products at the Thule Test Center™, Thule gets help with real life testing from the global team of ambassadors, Thule Crew. During the hardest conditions, some of the best experts in their sports provide feedback and advice when testing and evaluating prototypes.

IRL product testing by Thule Crew

This is when we brought snowboard freeriding world champion, Aline Bock, film producer Malcolm Sangster from Sherpas Cinema, MTB downhill freerider Chris Van Dine and snowboarder Flo Orley to the Italian Alps to try out our new ski and snowboard backpacks. It was cold. Very cold. And very windy.

IRL product testing by Thule Crew

They tested the comfort, fit and flexibility of the backpacks to the maximum when skiing and riding their snowboards during truly harsh conditions. These boys and girls have been in their industries for long and are our extended arm in the field of expertise. Their knowledge, feedback, and input are important factors in our constant development.

IRL product testing by Thule Crew

Athletes in this article


Aline Bock

Aline Bock is a World Champion in Snowboard freeriding and travels from country to country to find the very best snow conditions and the best waves to surf. We follow her adventures.

IRL product testing by Thule Crew

Aline Bock

Aline Bock is a World Champion in Snowboard freeriding and travels from country to country to find the very best snow conditions and the best waves to surf. We follow her adventures.

Matthias Giraud

Matthias “Super Frenchie®” Giraud is a renown professional Big Mountain Skier, surfer and BASE jumper with one driving goal: To promote the sports of skiing and BASE jumping in a professional and humble manner in order to inspire human adventure.

IRL product testing by Thule Crew

Matthias Giraud

Matthias “Super Frenchie®” Giraud is a renown professional Big Mountain Skier, surfer and BASE jumper with one driving goal: To promote the sports of skiing and BASE jumping in a professional and humble manner in order to inspire human adventure.

Sherpas Cinema

Sherpas Cinema – creativity and originality meets award-winning experience.

IRL product testing by Thule Crew

Sherpas Cinema

Sherpas Cinema – creativity and originality meets award-winning experience.

Flo Orley

Snowboard freerider. Many victories in competitions on the Freeride World Tour over the years.

IRL product testing by Thule Crew

Flo Orley

Snowboard freerider. Many victories in competitions on the Freeride World Tour over the years.


Related articles

Thule Crew

Our friends

Thule doesn’t work with our friends in Thule Crew just because they're some of the world's best athletes and professionals in their disciplines.
Thule Test Center

Thule Test Center™

Quality you can rely on